Job Description

Vice President of Marketing

Location: New York, NY (Hybrid, 4x Week In-Office)
Reporting to: Founder & CEO
Department: Marketing
Salary: $180,000 - $240,000 annually, based on experience

About Bubble:

Bubble is rewriting the rules of skincare. Since launching in 2020, we’ve become one of the fastest-growing skincare brands in the U.S.—rooted in derm-developed formulas, clinical efficacy, and a radically joyful brand voice that speaks to a generation.

We’re now in 17,000+ retail doors across Target, Ulta, Walmart, CVS, Boots UK, Priceline AU, Shoppers Drug Mart, and Sephora Middle East, with a passionate community of millions driving us forward.

We’re looking for a Vice President of Marketing to lead the next chapter of Bubble’s growth. This is a rare opportunity to shape one of the most disruptive, culture-defining brands in beauty today.

Role Overview:

As VP of Marketing, you’ll be both strategist and operator — a true player-coach. You’ll set the direction for Bubble’s global marketing while rolling up your sleeves to make sure it comes to life with excellence. Reporting directly to the Founder & CEO, you’ll be responsible for scaling Bubble from $100M+ to $500M+ while keeping our brand DNA intact.

This role requires someone who has done it before — not just developed great ideas, but actually executed and proven how marketing drives measurable growth in beauty/CPG.

Key Responsibilities:

• Set and Execute Global Strategy: 

• Scale Growth Efficiently: 

• Build Retail Impact: 

• Make PR a Business Driver: 

• Lead Breakthrough Campaigns: 

• Drive Launches that Stick: 

• Be Data & KPI-driven: 

• Lead + Do:

• Operate as a Key Exec: 

Who You Are:

• Experienced leader: 10+ years in marketing, with leadership roles in beauty, CPG, or disruptive consumer brands; proven track record scaling a brand from $100MM to $500MM+.
• Full-stack marketer: Hands-on experience across paid media, PR/communications, retail marketing, creative, and digital — and the ability to integrate them seamlessly.
• Player-coach: Equally comfortable managing and mentoring teams and executing directly; you don’t just write briefs, you make things happen.
• Performance-minded operator: Data-obsessed with proven experience building KPI dashboards, reviewing analytics, and turning insights into optimized strategies that deliver measurable business results.
• Cultural storyteller: A sharp creative instinct and strong POV on how to make brands culturally relevant and loved.
• Global mindset: Experience operating across international markets is a plus.
• Builder mentality: Thrives in entrepreneurial, fast-growth environments.

Why Join Bubble

At Bubble, you’ll be part of a small, fast-moving leadership team rewriting what it means to build a skincare brand. You’ll have the opportunity to:

• Shape one of the most exciting, fastest-growing brands in beauty.
• Work at the intersection of culture, community, and commerce.
• Lead marketing for a company disrupting mass skincare, already surpassing legacy players in Gen Z market share.
• Be part of a leadership culture that blends creativity, accountability, and execution.

Bubble is more than skincare — it’s a movement built on joy, trust, and community. If you’re ready to scale a disruptive brand into the next global leader, we’d love to meet you.

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